Every dashboard tells a different story.
Your analytics says one number, the ad platform another, the plugin a third. Every tool wants a monthly fee up front and promises results maybe, later. You pay either way.

The problem
of online shopping carts are abandoned. That is the average across 50 studies collected by Baymard Institute. On mobile it is closer to 80%, per Dynamic Yield data via Shopify.
Your analytics says one number, the ad platform another, the plugin a third. Every tool wants a monthly fee up front and promises results maybe, later. You pay either way.

Most stores do nothing. The rest send an email that lands next to two hundred others. Inboxes are saturated. Miruto reaches the shopper directly, by text, while they still remember what they wanted.

A payment that fails on one card type. A field that confuses people. A script error on mobile. Nobody tells you, the shopper just leaves. These leaks are quiet and they cost money every day.

We don't sell dashboards. We bring back orders, and we only take our share from those.
How it works
Install the plugin and press Connect. Your WordPress admin becomes your Miruto account. No passwords to create.
Every field a shopper fills in the cart and checkout, live. Where they came from: the ad, the campaign, the referrer. How far they got and what went wrong.
Frustrated, unsure about price, wary, or just busy. Miruto reads the signals before it writes a word, then picks the tone that fits.
A short personal message that answers the real question, with their cart one tap away. When they buy, you get the order and we get our share.
Emotional intelligence
Miruto drafts four replies for every message, scores each one for how likely it is to help and how it will feel to the person reading it, and sends only the best. Pushy discounts to an upset shopper never leave the building.
Example conversations from Your superstore.
Always on watch
It keeps an eye on how your store actually behaves: failed payments, script errors, fields people stop at, steps that take too long. It tells you where customers get lost and why, in plain words. And with your approval, it fixes it.
Pricing
See what each shopper typed in the cart and checkout, even if they never pressed Order.
Campaign, ad click, referrer and landing page tied to every session and every recovered order.
Each reply strategy is scored against what shoppers actually did next. The ones that work for your customers get used more, per mood and per channel.
STOP and “please don't” are honoured instantly. Asked where the number came from, it says exactly where.
Messages and the plugin follow the language of your store and your shopper.
Every conversation, what the agent was thinking, and the revenue it brought back. One click from WordPress.
Nothing to install and nothing per month. We take a share of the orders Miruto brings back. If it recovers nothing, you pay nothing.
WooCommerce on WordPress today. More platforms are on the way.
No. It writes only when there is a reason, steps back when someone is annoyed, and stops for good on STOP. Tone is checked before every message.
Never. It finds the problem, explains it and proposes a fix. You approve it, or you don't.
Data is used only to complete the purchase the shopper started. Opt-outs are honoured instantly and you can delete data at any time.
Install the plugin, press Connect, and the next lost cart is already on its way home.